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JobRad

Pop-Up & Activation

JobRad on tour: Mobile brand stand for Demodays
We developed a modular, weatherproof brand stand for JobRad, which is used as a mobile exhibition stand and roadshow stand at mobility days or other events. Companies can use it to inform their employees directly on site about the benefits of company bike leasing and offer test rides – in a sustainable, interactive and eye-catching way.

 

Holistic implementation from strategy to production
We supported the project from strategic planning and creative conception through to implementation and production. The modular design of the outdoor pop-up stand enables quick assembly and dismantling, flexible adaptation to different locations and reliable use at indoor and outdoor events.

 

Interactive staging and experience factor
The mobile showroom combines information, service and experience. Highlights such as the “Air Battle” bicycle tire pumps and a sticker wall ensure playful activation, while presentation areas for accessories and information material bring the JobRad brand to life. This turns every event stand into a real crowd puller.

 

Strong brand presence and employer branding
With this mobile presentation stand, JobRad strengthens its market leadership in service bike leasing and communicates its brand values in an emotional way. Employers benefit by effectively showcasing corporate benefits, employee loyalty and their image as a modern, sustainable employer. The flexible demo day stand makes sustainable mobility tangible on site.

 

Photo credits: ©Christoph Duepper (JobRad)

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